I interrupt this broadcast to give you a simple lesson that could impact your business future. Imagine if you could… You’re at home on the couch watching prime time television. A commercial break arrives featuring a pretty woman who smiles as she walks through her beautiful day, which we see began by her brushing her
A friend of mine told me a story the other day about his in-laws’ culinary habits that made me immediately think of marketing. See, it appears that his family has a tradition of using the whole chicken when they cook. They don’t just eat the breast and wings – they have plans for each and
(and 5 reasons it’s a great idea) It’s time to face the ugly truth — there’s a problem with Freelance Writers. Like it or not, freelance writers carry a stigma as the red-headed stepchildren in the marketing underground. Unfortunately, it’s a common assumption. Today, let’s bury a few of our rumors, myths and misconceptions.
Establishing a profitable marketing strategy for your business is not only fun but it’s essential! You need a unique brand identity. Fact: the minutia of busywork will drag you down. As a business owner you may be so close to your brand that you can’t see who you truly are, and what you really should
Look, you’re focused on running your business — and rightfully so — but building an audience of motivated customers is an important step that often takes a back seat. You need content that sells your brand while you work, eat, and sleep. We all think we’re special, right? Having a strong outreach plan will